Publikationen


english Görtz, Thomas; Pfeiffer, Jella; Schmidt, Henning; Rothlauf, Franz: Integrating Keyword Advertising and Dynamic Pricing for an online market place, In: Proceedings of the International Conference on Operations Research 2013 (to appear), Rotterdam, Sept, 3-6. 2014

BibTeX

@InProceedings{LsRothlauf:Pub611,
  author = \{G{\"o}rtz, Thomas and Pfeiffer, Jella and Schmidt, Henning and Rothlauf, Franz},
  title = \{Integrating Keyword Advertising and Dynamic Pricing for an online market place},
  year = \{2014},
  booktitle = \{Proceedings of the International Conference on Operations Research 2013 (to appear)},
  date = \{Sept, 3-6},
}

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